As sure as night follows day so do Javascript exploits and malicious worms follow popular applications on websites. Facebook has become the world’s favourite hanging out place with over 500 million users worldwide and a raft of new Facebook applications which work to allow you to take your social habits with you.

When you are the world’s most popular search engine, fielding over a billion search queries a day censorship of any kind, however well-intentioned is most likely to land you in hot water. Google Instant is changing the way we use Google search and Google have placed some restrictions on what it can show in order to ‘protect the innocent’.

Basically it has altered the algorithm so that if certain words are input, even if they are immensely popular the results stop appearing for them and you then have to manually click yes, you want to go on and see them. Not much of a restriction in terms of safeguarding anything and you must wonder why it’s there at all if all it takes is a single click to make it go away. For example type in “bisexual” or “lesbian” in the Google search query field and Google Instant stops working.

Over the past year Google has, quietly, rolled out over 350 changes to its search algorithm, each of which has made it more responsive, faster and capable of delivering more and more relevant results. As autumn rolled in, in the northern hemisphere, Google made a seemingly tiny change which, however, is going to have a whole lot of ramifications in terms of SEO.

First, let’s look at the change. Google has for some time now been getting into the real-time search game with Twitter results coming up in a real-time window within Google search results. The latest change called Google Instant you can see what it’s all about in the video below:

When it comes to search engine optimization and what you can do for your website much of what you need to consider in terms of actions and practices comes, inevitably, from your own development as a webmaster.