David Amerland

Culture, Ethics and Leadership

Every business place is a competitive environment. Those within it compete internally, with each other, and externally with competitors. The approach manages to bridge a gap between what a business does internally and what it does externally that, paradoxically, values and branding doesn’t.

The dynamics of competition within a business reflect its competitive zest externally. Businesses that internally have a culture of fear behave externally in ways that will reflect the “anything goes to survive” attitude they live daily, internally. 

Companies that internally don’t share bad news fail to establish a safe harbor within their business. This then leads to a sense of dislocation in their staff. A lack of trust amongst themselves. And the willingness to engage in unethical behavior because survival dictates it.

This is a lesson that many companies have yet to learn. 

The world is changing. Not overnight and not all at once, but it is changing nevertheless. In my talks to corporate groups, CEOs, VPs and industry leaders I gleam insights of how this change is happening. What evidence exists. Why some things happen and not others and how we can best take advantage of it all to do better. In Observations I catalogue it all. Brief, to the point and open to discussion. 


© 2017 David Amerland. All rights reserved